Virus......Here I come~

You may curious how viral marketing can spread like an virus increased by multiple.


Certainly, your product/service should have an unique selling point. If your marketing effort become a talking point for the general public, the awareness would be enhanced. The traditional marketing method may place an print ad or send a mail. However, the general public disgust with this type of junk mail as it is so hardselling. Also, it is a passive way and they may not your target. On the other hand, viral marketing can motivate them to paly an active role to search about your product/service.


It seems quite similar with the word-of-mouth marketing. NOT exactly! You are not only telling the goodness of the product/service, you may also building your brand image, spread out the information in a faster way, etc. It all depends on your strategy. Nowaday, the widely use of Internet social network like facebook and twitter, it can enhance the speed of flowing the message.